A Coat I Once Loved

I’ve been thinking a lot about courage and kindness today. 
It’s very cinderella I know but it’s kind of fitting. (If you’ve seen the most recent movie you’ll know what I mean).  

I think we’re supposed to have the kind of lives that go from ash and soot to glory and gowns. 
We know it in our hearts and regardless of what the ugly sisters say, we’re born for higher things. 

I’ve been thinking about these higher things and what that is for me. 
The words that always rattle around in me and have since I was nine, always searching for another way to blurt themselves out, sounds a bit like courage and kindness. 

But if courage and kindness are my call to the world, my guiding star, my message, I wonder if my kids will see it in me?
I tell them every morning before they leave for school to ‘be kind to others’ and I’m not sure how far that sinks in. 

I want them to understand that on a global scale one day too. 
That’s why we took them to the Phillipines with us. Why they saw the children living under the bridge and why we always find money for people begging on the streets. 

I want them to know it’s not ok to walk by. It’s not ok to let your heart get hard towards need and be aware of how we in all our privilege can contribute to the problem or how we can help change the story.

Speaking of changing the story,  I went shopping today. 
I needed something more ‘me’ for a photoshoot tomorrow. 
Two shops I walked into had nice enough jackets, the third had the one I loved. 

In fact I thought, 'one day, I will walk into here and just pick my whole seasons wardrobe off the mannequins. Yes, that outfit...all of it please. I’ll take it!”

Until I realised my mistake. 

This was a store with an incredibly low accountability score on the latest Tearfund brand review. 
That means, they have minimal knowledge of their sourcing and the labour conditions of the workers in the factories they use. 
And given the stats on how much labour in the world is actually underpaid, in shocking conditions, forced and unsustainable, chances are their factories and production are substandard. 

It was just a coat, but it was so much more. 

I could perpetuate the cycle or I could walk away and go get the ok, but not my favourite ever, jacket from the store further down who I know have a much higher rating and therefore much higher awareness around fair and ethical sourcing. 

So really, it’s not a different story at all is it. 
It’s the same one. 

It’s not ok to ignore the injustice. 

Our choice to buy something beautiful can actually be the ugliest thing about our day. 
In a world full of beautiful things that make us feel more ‘me’. More empowered and like we’re living our ‘best lives’.
We get to choose if we’re happy to have that filtered instagram friendly life at the expense of others. 

In case you’re wondering, I didn’t buy the coat and in some ways, I'm still slightly sad about it ☹️ The love was real.

P.S - I consult with digital entrepreneurs to help them work out what sort of product would be best for their community and then together we work with great suppliers to make it happen. 

My strength is in helping you identify what your tribe needs most and how you can make it happen. 

I’m doing a one off offer for consults this coming week. 
I'm only making two spots available. (It's school holidays here ya'll. Time is precious this week)

Each call is 45 minutes and I’ll help you identify:
1 - Is this the best time for you to add a physical product?
2 - What is the most complementary product for you and your tribe?
3 - What are the technical things you need to know to get started with pre-production, manufacturing, shipping and distribution?

Want to grab a spot?
Hit up www.megcowan.com and scroll to the big red button.